Aligning Sales and Marketing for Results!
We help you build momentum so your Sales and Marketing teams move out in front of the pack.
Our combined expertise covers all the critical elements
- strategy and planning, process and execution -
that transform ideas into results.
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- Fact-based consulting to guide market entry strategy and decision-making- - Global, regional, and local market entry strategy options
- - Complete competitive analysis
- New segment development for Emerging Technologies
Customer Outreach and Sales
Enablement
- Market position and value proposition development
- White Papers and related messaging and outreach vehicles
- Business value measurement metrics
Channel and Alliance Partnering
- Channel and alliance overall strategy analysis
- Channel and alliance program analysis
- Partner identification tools
- Customer
segmentation analysis
- Customer satisfaction and brand loyalty analysis
- Decision making process: buyer wants, needs, requirements, and influencers
- Usage and attitude analysis
- Pricing and optimized feature sets: conjoint and discrete choice analysis of price, brand, and feature preferences
- Market models coupling ECG insight, forecasts, and knowledge with segmentation analysis
Communications
Enterprise Systems and Servers
Peripherals
Personal Systems
Software
Networking
Security
Storage
IT
ITC
ITK
Mobile
Services
Hardware Channels Consulting
Maximizing the Business Value of IT
Network Channels and Alliances Consulting
Software Partnering and Alliance Consulting
